3–7+ years in business / analytics / consulting., Experience in analytics in one of areas: commercial and/or marketing and/or sales execellence must have., Business-curious; strong framing of problems and hypotheses., Excellent Excel skills (Power Query/Pivot; tidy modelling), Power BI/Tableau for low–medium complexity dashboards; working SQL or Power Query to validate data., Strong storytelling & slidewriting; confident with senior stakeholders., Comfortable with 80/20 and short deadlines; high bar for data hygiene (control totals, date cut-offs, currency/UoM)., Nice-to-have: basic statistics (variance, cohort, correlation), A/B thinking; Python/R optional.