Head of Sales, Germany (m/w/d)

Introduction

About Us:

Who We Are

WELT Corp. is a global pioneer in digital medicine. We believe that software supports and improves medical treatment, healthcare, and your overall well-being. By combining clinical science with cutting-edge technology, we develop evidence-based Digital Therapeutics (DTx) that seamlessly integrate into patients’ daily lives and the broader healthcare system.

Our Roots: Welt Corp (South Korea)

Founded in 2016 as a spin-off startup from Samsung Electronics, our parent company, WELT Corp, is headquartered in Seoul, South Korea. We have grown from a bold idea within Samsung Electronics into an internationally recognized digital healthcare innovator. Backed by top-tier investors and strong global partnerships, our mission is to deliver personalized, guideline-recommended digital therapies to manage, treat, and prevent diseases and disorders.

Our Mission in Europe: WELTtherapeutics GmbH (Germany)

WELTtherapeutics GmbH is our dedicated European hub, spearheading our expansion into the world’s most advanced reimbursement market for digital health: Germany. We are actively preparing the commercial launch of SleepQ, our prescription digital therapeutic (DiGA) for the treatment of insomnia.

Operating as an agile, fast-paced team within a globally backed company, the German branch offers the best of both worlds: the dynamic, entrepreneurial spirit of a scale-up, combined with the financial stability, clinical rigour, and technological expertise of our global headquarters.

Role Overview

WELT is preparing for commercial rollout of its digital therapeutic solutions in Germany.

The Head of Sales, Germany will own the end-to-end commercial build-out of the German market, with a particular focus on physician activation, telemedicine partnerships, and DiGA-aligned go-to-market execution.

This role goes far beyond traditional field sales. You will design how prescriptions are generated, how patients enter the system, how partners are activated, and how performance is measured — all within Germany’s regulatory and data-protection constraints.

You will act as the internal commercial owner for Germany, ensuring that external partners, distributors, and sales reps operate in line with WELT’s priorities rather than their own convenience.

The role focuses primarily on mental health indications, including insomnia and related psychiatric conditions, and targets general practitioners (GPs), neurologists, psychiatrists, and other indication-relevant specialists.

Due to physician activation, partner management, and participation in congresses and industry events, this role requires frequent travel within Germany.

Tasks

Key Responsibilities

1. Go-to-Market & Commercial Strategy

• Define and execute WELT’s Germany go-to-market strategy, aligned with upcoming commercialization milestones.
• Translate clinical, regulatory, and product realities into a practical sales model that works in the German healthcare system.
• Identify the fastest and most scalable pathways to prescription generation and patient onboarding, minimizing friction for both physicians and patients.
• Continuously test and refine commercial hypotheses (channels, physician segments, activation tactics).

2. Telemedicine & Channel Partnerships

• Establish and manage partnerships with German telemedicine platforms (e.g. Doktor.de, TeleClinic, avi, and others).
• Structure partnerships that enable direct patient journeys (diagnosis → prescription → onboarding) where appropriate.
• Assess and negotiate partnership models (visibility, integration depth, referral flows, commercial terms).
• Ensure WELT’s product is positioned as a preferred, easy-to-prescribe option within partner ecosystems.

3. Physician Activation & Sales Operations

• Design physician engagement strategies across relevant segments (general practitioners, specialists, early adopters).
• Build and manage the commercial operating model, whether through direct sales, distributors, or hybrid approaches.
• Prevent incentive misalignment by ensuring external sales organizations are properly enabled, trained, and managed.
• Develop sales materials, messaging, and enablement tools that reduce the cognitive burden of prescribing a digital therapeutic.

4. Measurement, Tracking & Compliance (GDPR-aware)

• Define sales and prescription tracking mechanisms that are compliant with GDPR and German healthcare regulations.
• Implement pragmatic solutions to understand where prescriptions originate, without relying on prohibited patient-level data.
• Anticipate structural changes such as ePrescription adoption and adapt commercial processes accordingly.
• Work closely with internal teams to ensure commercial execution aligns with regulatory and data-privacy requirements.

5. Cross-functional Leadership

• Act as the central commercial interface between sales, product, clinical, regulatory, and operations.
• Provide continuous feedback from the field to inform product, onboarding, and patient experience decisions.
• Support hiring decisions for future sales reps or commercial team expansion as the market scales.
• Represent WELT credibly with external stakeholders, including healthcare partners and industry networks.

Profile

Required Qualifications

• Native-level German and fluent English
• 7+ years of experience in healthcare commercial roles in Germany (pharma, medical devices, digital health, or related).
• Proven experience launching or scaling products in regulated healthcare environments.
• Hands-on experience working with physicians, healthcare partners, or payer-adjacent ecosystems.
• Strong understanding of incentives, sales force behavior, and channel dynamics.
• Ability to operate autonomously and build structure where none exists.
• Resilience and a strong “hunter” mindset: the ability to handle rejection, navigate complex stakeholder environments, and actively educate a still-developing DiGA market.
• Proficiency with standard office productivity tools (e.g. Microsoft Office, Google Workspace) and CRM systems (e.g. Salesforce, HubSpot). Experience setting up or adapting CRM workflows is a plus.

Preferred Qualifications

• Direct experience with DiGA, digital therapeutics, or reimbursed digital health products.
• Prior work with telemedicine platforms or digital prescription workflows.
• Experience managing or coordinating external distributors or sales agencies.
• Familiarity with early-stage or growth-stage company environments.

We offer

What We Offer

• Impact:

  The opportunity to build Germany’s commercial setup from the ground up and directly shape how a digital therapeutic is prescribed and adopted in routine care.

• Competitive Compensation:

  Competitive salary plus performance-based sales incentives.

• Personal & Professional Development**:**

  We actively support your continuous development through access to relevant training, conferences, and learning opportunities.

• Flexibility:

  Remote/hybrid work model with autonomy in structuring your schedule.

• Mobility & Travel Support:

  We provide appropriate mobility and travel support to enable effective engagement with physicians, partners, and industry events across Germany.

• Work Equipment & Setup:

  We equip you with the tools and resources required to work effectively, including professional IT equipment and support for a productive home-office setup.

Additional Information

What Success Looks Like :

• Clear, functioning prescription generation pathways in Germany.
• One or more telemedicine partnerships delivering measurable patient flow.
• A sales model that scales without over-reliance on external partners.
• Internal clarity on which channels work, why they work, and how to expand them.
• A commercial foundation that supports long-term growth and reimbursement.

How your first 90 Days working with us could look like (High-Level Expectations):

First 30 days

• Validate market assumptions and map key commercial pathways.
• Initiate discussions with priority telemedicine and channel partners.

Days 31–60

• Design and launch at least one commercial pilot.
• Define physician activation and sales enablement approach.

Days 61–90

• Deliver a scalable commercial plan for H2 commercialization.
• Provide clear hiring, budget, and expansion recommendations.